What it does
Each attendee (and each no-show) gets a personalized tokenized replay URL. Watch-time is tracked to the second. The moment a contact watches past the offer threshold, a buyer-signal tag fires and your sales rep is notified β typically within five minutes of the watch event.
Why personalized URLs matter
Generic βhereβs the replayβ links destroy attribution. With tokenized URLs:
- You know exactly who watched
- You know how far they watched
- You know if they watched once or three times (often a buying signal)
- Watch-time data drives the lead score
- The buyer-signal tag fires automatically
The watch-time funnel
- 0β25% watched β standard nurture
- 25β60% watched β bonus content offer
- 60β95% watched β consult invite (buyer-signal tag fires here)
- 95%+ watched β personal SMS from the operator/closer